5 google review stars

5 stars on google reviews

Performance Marketing
for Small Businesses & Start-ups

Flexible contracts, a clear data-driven approach to campaigns, and proven historical results.  

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Auditing & Research

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Paid Social

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Paid Search

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Analytics, Attribution & Tracking

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Conversion Rate Optimisation

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Growth Hacking/Marketing

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Performance Marketing Services

We believe in specialisation and doing a few things exceptionally well. We are are not full stack or full service.

WHO ARE WE

            Established 2022 in Brighton, VXTX scales business's fast through senior-only performance marketing expertise paired with flexible contracts.

DATA-DRIVEN RESULTS

Formed out of a neccesity for transparent contracts, and real results.

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Client Results

We could list 100 campaigns but here are some that you think you'd like.

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135% Increase in Online Revenue with Meta Ads

Over 16 months, we launched hundreds of highly converting Meta Ads that drove high-value sales. CRO changes saw conversion rates improve by +45% quarter-on-quarter.

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Cost per Lead Reduction of 72% on Linkedin Ads

Over 6 months we implemted changes that raised CVR on the site, generated ads that converted at a lower CPL, and managed Google Ads for the portfolio of sites across the UK.

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£4.5m in MQ Leads Generated - RoAS 50:1

A 3 year contract with Alistair Fleming Design saw us lead paid, organic, and CRO campaigns to boost visibility and improve conversion rates across all channels.

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774% Increase in Ticket Purchases

Friday Night Lights wanted to boost their ticket sales, so we improved tracking, set new goals, and drove more sales with significant lift in website CVR and Ad-Generated Revenue.

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Our Process

It's a very simple process - we learn about you, then we learn about your audience. Building tailored marketing campaigns that convert quickly.

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1. Free 30 Minute Discovery Call

Our partnership begins with a free, no-obligation consultation where we discuss your current marketing strategies, business goals, and potential growth opportunities. This introductory call allows us to better understand your brand, identify areas for immediate improvement, and outline the path forward for measurable success.

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2. Set-up Your Tracking

Once aligned, we conduct an onboarding process, including audits of your current advertising accounts and tracking setups. We ensure proper implementation of analytics platforms like GA4 and GTM, configure advanced tracking and attribution, and refine audience targeting to create a solid foundation for impactful marketing campaigns.

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3. Create Your Campaigns

With strategic insights in place, our team moves swiftly to develop compelling, data-driven ads tailored to the right audiences. We perform rigorous creative testing - including multivariate and A/B experiments - ensuring each campaign is optimised from the outset to deliver maximum engagement and conversions.

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4. Management of Ads

Our commitment doesn’t stop at launch. We proactively manage your ad campaigns, continuously analysing performance data to fine-tune strategy, reduce costs, and increase your returns. Through advanced bid management, audience refinements, and regular optimisation cycles, we ensure sustained growth and consistent achievement of your business objectives.

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5. Growth and CRO

Beyond ads, we continuously enhance your website’s conversion rate alongside your existing marketing plans and efforts; using CRO methods such as heatmapping, UX/UI audits, and funnel analysis. Coupled with agile growth-hacking tactics - rapid experimentation, referral programs, and incremental testing - we ensure sustained, scalable growth and long-term results.

Campaigns That Scale

We create tailored campaigns for growing and scaling businesses. Generating paid ads that convert and ruthlessly generate revenue.

130%+

/ Revenue Growth Rate

On Average

On average we have seen revenue growth of 130%+ and 200%+ for CRO year-on-year for brands that work with us.

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Client Testimonials

Honest testimonials from our performance marketing clients in 2025

5 google review stars

147% Increase in Orders Year-on-Year

"VXTX has helped to redefine our brand and strategy. They experimented with paid ad creative, UGC collaborators, existing audiences/segments, and our overall data-driven marketing.

It is rare to find someone who is creative, analytical, conscientious and objective but remains open to ideas. Jake, the founder, is the Swiss army knife of performance marketing."

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5 google review stars

£4.5m in MQL Generated

"VXTX were instrumental to our growth through performance marketing. From paid ads generating leads, to our enhanced website conversion rates on our enquiry form that allowed our sales team to book more qualified meetings." 

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5 google review stars

Unreal e-Commerce Results

"Working with Jake and his team has been amazing! Everything is taken into account, with no stone left unturned in the approach. I couldn't recommend more!"

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5 google review stars

100's of 5+ ROAS Campaigns

"VXTX acted as a consultant to our in-house team - specifically restructuring our paid channels and growth plan for 2024 . A year later, and we couldn't be happier with the results we have been able to produce."

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Learn Marketing with Our Blog

Explore the freshest content and stay informed with our most recent posts.

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Performance Marketing

June 7, 2025

Meta’s AI Advertising Revolution: What Full Automation by 2026 Means for Marketers

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Performance Marketing

June 6, 2025

Advanced Segmentation Techniques with AI and Real-Time Data

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Performance Marketing

June 6, 2025

Top Advertising Platform Updates of 2025: Key Trends Startups & Small Businesses Must Leverage

FAQ's

We get it, you'll have a lot of questions - however, if there is something unanswered, just call or email us, and we'll get back to you.

What is a performance marketing agency and how can it help my business grow? 📈

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Why should startups and SMEs invest in performance marketing services? 🔎

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How do I know if my business is ready for performance marketing? ⏰

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What is Conversion Rate Optimisation (CRO) and why is it essential for my business? 🛒

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Do I retain ownership of my data and advertising accounts with VXTX? 💯

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How quickly can I expect to see results from VXTX’s performance marketing efforts? ⏱️

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What industries or brands does VXTX specialise in? 🏙️

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What makes VXTX’s approach more cost-effective than larger agencies? 🧠

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